If you’re at looking at designing or redesigning your reception, STOP thinking about corporate identity, practicality and specific reception requirements. Rather, start thinking about the experience the client or employee wants to create and build of that.
Modern business and the laws of marketing are changing. Modern offices are looking very different to what they did a decade ago, and the importance of workplace design to brand perception is gathering traction at an exponential rate.
Branding comes in many forms and just as we put a ‘face to a name’, a reception puts a ‘face to a business’. It could simply be a matter of incorporating a hint of corporate colour or offering a bit of sophisticated comfort and security. Or perhaps something much more dramatic that has cultural significance and serves to identify your reception as being a hive of activity.
NEW MANTRA: My lobby is my business card. My lobby is my business card.
At db interiors we strive for collaboration where a joint effort between designer and clients always works best, where we build on ideas and suggestions, eventually ending up with a solution that ticks all the boxes.
We find that when it comes to reception, ‘less is more’ – a space that is highly creative and impactful, that doesn’t look over done or processed, and a desing that won’t go out of fashion. As workplaces around the globe begin future proofing their office infrastructure, your reception also needs to be timeless, flexible and easily adaptable to change.
Other elements to consider when during reception design are:
You should always be able to see the company sign before you enter reception. It is frustrating, for example when you have to search around lift lobbies or entrance areas to find a business.
- Suitable furniture
Select quality commercial furniture for your entry away. You may want to keep clear of residential furniture because it gives a more ‘domestic’ rather than a ‘business’ look to the reception area – all though as the lines between work, live, play are blurring, we anticipate a residential designs to start trickling into the commercial space.
- Mood lighting
The level and colour of the lighting is critical to the appearance of the reception area. deviate from harsh, bright, white fluorescents and install warmer whites, perhaps in pendants, table or floor lamps, or in feature LED’s. Warmer and softer lighting will always create a more welcoming atmosphere.
- You’ve got mail
Provide a dedicated area for deliveries and pick ups. Avoid at all costs having mail left on the reception counter, reception floor or even the visitor coffee tables. It should be hidden, but still accessible.
- Commercial in Confidence
Don’t greet visitors with a view of the rest of the office because you don’t want a client viewing any ‘non–work’ activities the staff maybe engaged in! Also it is simply good practice from a commercial confidentiality point of view, that the contents of screens and desks should not be viewable by visitors.